Privacy Policy
Last updated:
Information We Collect
We collect information you provide directly to us, such as when you fill out our contact form, request a consultation, or download a resource. This may include your name, email address, phone number, organisation name, and the nature of your enquiry. We also collect certain information automatically when you visit our website, including your IP address, browser type, pages visited, and time spent on pages, through Google Analytics 4 (GA4). This data is collected only with your consent via our cookie consent mechanism.
How We Use Your Information
We use the information we collect to respond to your enquiries and provide consultancy services, send you relevant resources and updates you have requested, improve our website and services, comply with legal obligations, and analyse website usage to understand how visitors interact with our content. We do not sell, rent, or trade your personal information to third parties.
Cookies and Tracking
Our website uses cookies to enhance your browsing experience and collect analytics data. We use Google Analytics 4 to understand website traffic and user behaviour. Analytics cookies are only activated after you provide explicit consent through our cookie consent banner. You may withdraw consent at any time by clearing your browser cookies. Essential cookies necessary for the website to function are always active.
Data Storage and Security
Your data is stored securely on servers located in India and/or the European Union. We implement appropriate technical and organisational measures to protect your personal information against unauthorised access, alteration, disclosure, or destruction. Contact form submissions are processed through our secure inbox system. We retain your data for as long as necessary to fulfil the purposes outlined in this policy, or as required by law.
Your Rights
Under the Information Technology Act 2000 and applicable data protection regulations, you have the right to access the personal data we hold about you, request correction of inaccurate data, request deletion of your data (subject to legal retention requirements), withdraw consent for analytics tracking at any time, and lodge a complaint with the relevant data protection authority. To exercise any of these rights, please contact us at [email protected].
Third-Party Services
Our website uses the following third-party services: Google Analytics 4 (analytics, subject to consent), Google Maps (location display on contact page), and Google Fonts (typography). Each of these services has its own privacy policy. We encourage you to review their policies. We are not responsible for the privacy practices of third-party services.
Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of significant changes by posting a notice on our website. Your continued use of our website after any changes constitutes acceptance of the updated policy. We recommend reviewing this page periodically.
Contact Us
If you have any questions about this Privacy Policy or our data practices, please contact us at: A & K Biomedical Services, Email: [email protected], Phone: +91 98765 43210, Address: India. We will respond to your enquiry within 30 days.